A.R.T. by Marie Meuret

March 1, 2011

“Back on track, here I am with a little article about a new Mag called A.R.T, it is the new Cream…
Yes, Cream is now dead and it is A.R.T who’s taking is place.
New year, new inspiration… Hoping to see you soon
Ride on and create xox Peace” -Marie Meuret
A.R.T. ( attitude, riding, travel ) is the new CREAM mag…
Yes, this mag will now be replacing the infamous and worldwide Cream mag. This BMX reference gave birth to a new and refreshing idea who correspond at the same time to the riders and the BMX urban culture.
Made up by some press and bmx professionals, A.R.T is the perfect answer to the artistic side of the sport. The goals behind this project is to develop the BMX without forgetting the culture it include as music, graphics, fashion…
Based on photography and just like a book, A.R.T as decided to privilege the stylistics side behind the sporting one.
This mag is the result of recognizes personalities who really did act strongly in the evolution of BMX… The A.R.T will be applying the formula ” international and lifestyle”, covering events throughout the world and representing all the aspect of BMX riding ( Street/park, flatland, dirt/trail, race, oldschool). The mag will remain partner of the principal events in the world (BMX Masters, Simpel jam, Ticos Jam, Urban Vibrations…) and part of the organization of the Lords of Dirt, FISE, Bicycle Film Festival (Paris), King of PACA…
A new year means a new vibe, how good is that…?
The mag will be available from March 2011




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